GOOGL

Alphabet Inc. GOOGL logo

NASDAQ Communication Services

$281.13

+7.80 (+2.85%)

Updated: 3/31/2026, 4:00:01 PM

Open

$278.04

High

$282.53

Low

$272.85

Prev Close

$273.50

Volume

13.07M

Price History

Why Is GOOGL ▲ Up Today?

+2.85%

Full AI analysis generates after market close. Showing live price data.

Mar 31 ▲ +2.9% GOOGL Rises on New AI Model and Sector Recovery

Mar 30 ▼ -0.3% GOOGL Down Slightly Amid Mixed Sentiment

Mar 27 ▼ -2.3% GOOGL Down Amidst Market Tumble and Sector Weakness

Mar 26 ▼ -3.4% GOOGL Down on Social Media Negligence Verdict

Mar 25 ▲ +0.2% GOOGL edges up slightly despite social media addiction trial verdict

Mar 24 ▼ -3.9% GOOGL Down Amid Geopolitical Tensions and Rising Energy Prices

Mar 23 ▲ +0.4% GOOGL edges higher amid AI and cloud developments

Mar 20 ▼ -1.9% GOOGL down nearly 2% despite positive sector performance.

Mar 19 ▼ -0.2% GOOGL dips slightly amid tech sector weakness, AI developments

Mar 18 ▼ -1.0% GOOGL dips slightly amid broader sector decline and valuation concerns

Mar 17 ▲ +1.8% GOOGL Up Amidst Analyst Optimism and AI Developments

Mar 16 ▲ +1.1% GOOGL up 1.12% on AI optimism and analyst support

Mar 13 ▼ -0.4% GOOGL dips slightly despite positive sector trends

Mar 12 ▼ -1.6% GOOGL Down Amidst Broad Market Sell-Off Triggered by Stagflation Fears

Mar 11 ▲ +0.5% GOOGL Up Slightly Amidst Positive Sentiment and Sector Weakness

Mar 10 ▲ +0.2% Google (GOOGL) Up Slightly Amidst AI Developments

Mar 9 ▲ +2.6% GOOGL Up on Tech Optimism Despite Sector Weakness

Mar 6 ▼ -0.9% GOOGL Dips Slightly Amidst Sector Weakness

Mar 5 ▼ -0.7% GOOGL dips slightly amid sector weakness, despite AI progress

Mar 4 ▼ -0.2% GOOGL dips slightly amid mixed sentiment, sector outperformance

Mar 3 ▼ -0.9% GOOGL dips slightly despite sector gains, influenced by profit-taking.

Mar 2 ▼ -1.7% GOOGL Down Amidst Sector Weakness and Insider Selling

Feb 27 ▲ +1.4% GOOGL Up Slightly Amidst Broader Sector Gains and AI Developments

Feb 26 ▼ -1.8% GOOGL dips amid sector rotation and profit-taking

Feb 25 ▲ +0.7% GOOGL Up Slightly Amid AI Developments and Analyst Optimism

Feb 24 ▼ -0.2% GOOGL dips slightly amid sector gains, AI focus remains

Feb 23 ▼ -1.1% GOOGL Down Slightly Amid AI Spending Concerns

Feb 20 ▲ +4.1% GOOGL Jumps Over 4% Amidst Optimism in AI Stocks

Feb 19 ▼ -0.2% GOOGL dips slightly amid mixed market sentiment on AI and economy

Feb 18 ▲ +0.4% GOOGL Up Slightly Amidst Mixed Sector Performance

Financial Highlights

TTM 2025

Income Statement

Revenue

$402.84B

Gross Profit

$240.30B

59.7% margin

Operating Income

$129.04B

32.0% margin

Net Income

$132.17B

32.8% margin

EPS (Diluted)

$10.81

R&D Spend

$61.09B

Balance Sheet

Total Assets

$595.28B

Total Liabilities

$180.02B

Stockholders' Equity

$415.26B

Long-Term Debt

$49.09B

Cash Flow

Operating Cash Flow

$164.71B

Investing Activities

-$120.29B

Net Cash Flow

$7.24B

SEC filing dated February 5, 2026. Source: Polygon.io / SEC EDGAR.

Highly Regarded Analysis

Updated Apr 10, 2026 • Refreshes daily

Rating

Highly Regarded

Risk

Medium

Target

$377.90

Type

Standard

Executive Summary

Alphabet Inc. is a holding company involved in various technologies, including software, healthcare, and transportation. It has demonstrated robust growth, driven by AI adoption, cloud services, and core business areas. While facing regulatory scrutiny and increasing capital expenditures, analysts remain largely positive about its long-term prospects.

Bull Case

The bull case centers around Alphabet's advancements in AI, robust earnings growth, dominance in search, expansion in cloud computing, and potential resolution of antitrust issues. Key catalysts include cloud AI backlog converting to revenue, Gemini-driven monetization in core services, and aggressive capital return programs. Analysts project significant incremental AI revenue from ads, cloud, and subscriptions.

Bear Case

The bear case highlights potential challenges in Alphabet's financial performance, including a decrease in return on capital and increasing competition in search from AI-powered platforms. Risks include rising AI infrastructure costs, regulatory pressures, and potential cannibalization of ad revenue by AI-generated search results.

Technical Outlook

The stock has fluctuated recently, with analysts setting price targets reflecting potential upside. Technical indicators suggest a mixed outlook, with some analysts recommending a bearish put diagonal strategy.

Fundamental Health

Alphabet's financial performance for the 12 months ending December 2025 shows strong growth. Net sales revenue increased 15.22% year-over-year, and operating income as a percentage of revenue improved significantly. The company has a solid cash position, although free cash flow is a concern due to increased capital expenditure.

Key Catalysts

Cloud AI Backlog Conversion
Gemini Monetization
Capital Return Program

Sources

robinhood.com public.com simplywall.st simplywall.st trefis.com tipranks.com youtube.com mexc.com reddit.com reddit.com trefis.com forbes.com medium.com

This analysis was conducted by Highly Regarded's proprietary market analysis engine. It is not financial advice. Always do your own research and consult a financial advisor before making investment decisions.

Personal Finance 5 min read